US telco Netflix has announced plans for its US subscribers, which it hopes will boost its ability to compete with the likes of Amazon Prime Video.
The US cable provider says it will offer unlimited data plans for customers in the US, Canada, and Mexico, while other countries including the UK, France, Germany, Italy, Spain, and Portugal are in the running.
Netflix said it will also expand its service to US-based users in Canada and Mexico.
As part of its US rollout, Netflix said it would offer two data plans: a 1GB download plan and a 1.5GB upload plan.
In Canada, the service will offer customers a data plan of 12GB for $9.99 per month, while in Mexico it will be available for $11.99 a month.
“We are thrilled to announce that we have launched an unlimited data plan in the United States,” Netflix said in a statement.
While it is unlikely to be a huge hit in Canada, Netflix’s US plans should be enough to push the company over the top in the country, as it does not have a huge following there.
Its US plans are similar to what is offered by AT&T and Verizon in the UK.
If Netflix wants to expand its US footprint, it will need to offer similar plans in other countries, particularly the UK where it has a large customer base.
Netflix is also looking to attract new subscribers by offering more deals, offering a 50% discount on its entire US plan and 50% off select video streaming services.
It has also promised to offer a 50 per cent discount on a select number of services in Canada including Netflix, Amazon Prime, Hulu Plus, Netflix Music, and the new and old Netflix.
Netflix’s US customers can access its video-on-demand service and the streaming of shows and movies over the internet, as well as other services.
Netflix also has a number of other US-focused features including an app that lets customers stream movies and TV shows on any device and a service called The Box.